Godolphin School.
The Client
Godolphin is a leading independent school for girls in Salisbury.
The Challenge
With the independent education sector becoming more competitive than ever, Godolphin needed marketing materials that clearly defined its offer to parents and students.
The Projects
My work has included writing articles for trade publications, developing content ideas and editing their prospectuses.
I’m now partnering with the Senior Management Team to refresh the school’s brand. When completed this will result in a redefined purpose, audience messaging and Tone of Voice guidelines.
As the school educates generations of students, our collaboration is taking a long-term approach. This will ensure all brand and content is relevant to target audiences for many years.
The Results
What started as a one-off writing project has now evolved into a long-term partnership. I’m now Godolphin’s principal copywriter and marketing consultant.
